In healthcare website design, intuitive site taxonomy is important. This way, users can navigate your website with ease. Your site structure should be intuitive and user-friendly, with information easily accessible and searchable. Here are a few tips for designing an intuitive healthcare website:
If your website has an online form where your patients can fill out their information, you need to make sure it complies with HIPAA compliance. This means that your website must protect personal health information (PHI) and use secure encryption to keep that information confidential. This applies to all processes online, including the way the website stores and transmits that information. If your website fails to comply with HIPAA guidelines, you could be subject to a HIPAA penalty fine. These fines can range from $100 to 35,000, depending on the degree of negligence and how many patients were affected. As you can imagine, this kind of fine can really damage your business reputation and trust from your patients.
Mobile responsive design
If you want to attract more patients to your practice, you need to have a mobile-friendly healthcare website design. This type of design makes the website responsive to different devices, making it easy to navigate on any screen size. Not only does it make it easier to read content, but it also allows the user to contact your practice directly. A clean, uncluttered look is the key to arousing curiosity. In addition, mobile-friendly websites also have higher search engine rankings.
While there are many ways to include visual elements in your healthcare website design, real photos are by far the most effective. Research shows that real photographs generate 35% more conversions than stock images. Children’s National Hospital is a great example of healthcare focused web design. When people first visit your hospital website, they are more likely to scroll to the top and then look at your main pages. Make sure your images are at the top of these pages, as most people don’t scroll.
Web forms are essential elements of healthcare website design, serving many necessary functions. However, these forms are often neglected in favor of other aspects of the website design. A bad design can make your organization appear outdated and detract from the user experience. Here are some tips to improve your healthcare website design with forms. Let’s first look at the basics of web forms. How can we improve our designs? Let’s explore what we mean by bad design.
Call to action
Medical websites have to engage prospective patients to gain their trust. Visually appealing websites attract visitors. But it’s not just the visuals that are important; you should also focus on the ease of use and responsiveness. The longer a visitor stays on your site, the more likely they are to make contact and seek treatment. In addition, healthcare website design needs to be responsive, as people are increasingly using smartphones to access the Internet.